Global Beauty Day

    Global Beauty Day at in-cosmetics Global

       Wednesday, 3 April 2019

  • “A celebration of diversity in the global beauty industry”


    What is Global Beauty Day?

    Global Beauty Day marks a celebration of diversity and inclusivity in the worldwide beauty industry spanning gender, identity, ethnicity and race.

    We’re calling on research houses, brands, formulators and exhibitors to join us at in-cosmetics Global to take part in a discussion about inclusivity in the cosmetics industry.

    We’ll be exploring a range of topics, such as:

    • LGBTQ+ Identity
    • Gender
    • Skin types and colours
    • Lifestyle Choices
    • Ethnicities
  • Why are we launching Global Beauty Day?

    • To celebrate and honour brands and industry professionals that are embracing inclusivity and catering for a diverse range of consumers
    • To demonstrate the importance of inclusivity in the personal care industry, particularly in light of the prevalent consumer demand for brands to embrace diversity
    • To challenge cosmetic ingredient suppliers and brands to evolve and meet new industry standards
    • 2019 is shaping up to be an exciting year in the industry with diversity and inclusion high on suppliers’ agendas. We hope Global Beauty Day represents the united voice of consumers and demonstrates that inclusivity is a growing trend that should be recognised by beauty brands

      • Roziani Zulkifli, Exhibition Manager
      • in-cosmetics Global
  • Embracing inclusivity at in-cosmetics Global 2019

    Hear more from industry experts on the importance of inclusivity and diversity in the beauty and cosmetic industries. Highlights include:

  • Challenging beauty norms

    Inclusivity in Beauty: From men’s make-up to appealing to a broader range of skin tones, this presentation will explore the consumer behaviours which are driving this shift towards more inclusive beauty, and innovation opportunities this trend presents.

    Jamie Mills, Senior Analyst, GlobalData (Marketing Trends Theatre, 11am)

    Learn more


    Indie brands roundtable

    The secret of success: Our panel of indie beauty brand speakers will discuss how they achieved success and provide insights into the challenges and pitfalls facing new brands when launching into the extremely competitive beauty market.

    Angelika Meiss, Editor, COSSMA (Marketing Trends Theatre, 1pm)

    Learn more


    Teenage personal care

    The gender agenda: There has been a sea-change in the way young people identify with sexuality and gender. Sam Farmer will discuss how the personal care industry can develop a trusted and meaningful relationship with adolescents.

    Farmer, Owner, Samuel Farmer & Co Ltd (Marketing Trends Theatre, 4pm)

    Learn more

  • How can you get involved?

    Innovative ingredient launches
    Is your brand embracing inclusivity? Are you focusing on aligning your strategy with diversity and helping R&D professionals identify how to cater for all?
    Send us your latest press releases, brochures or a short description (50 words) outlining your product or initiatives today by emailing 

    Get involved
    You can also find out how you could get involved in our on-site round table discussions, video interviews and social media activity. Email for more information and help us promote your brand for FREE.

    Join the #GlobalBeautyDay movement
    How is your brand embracing inclusivity? We’ll be celebrating brands and industry professionals that are embracing inclusivity and catering for a diverse range of consumers. Follow us on Twitter, Facebook and LinkedIn and join in the conversation using the #DiversityinBeauty and #GlobalBeautyDay hashtags.

    We’ll like and share our favourite examples of inclusivity and diversity in the cosmetics and beauty industries!

  • Want to see what else is happening at the event?

    Discover everything in-cosmetics Global has to offer, including education initiatives, interactive areas, tours and trails.

    See what’s happening

    Interested in attending in 2019?

    Free registration is open for in-cosmetics Global 2019. Register to attend to get your badge sent to you in the post and avoid the €60 onsite registration fee.

    Register to attend

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